Workshops

India and the West:

Improving Understanding and Productivity in Offshore Partnerships

Some of the most common—and costly—problems of global outsourcing are caused by cultural differences between North American and European customers and offshore Indian service providers. In this workshop Craig Storti identifies the most common cultural flash points in the offshore outsourcing model and offers "fixes" to minimize start-up problems and maximize effectiveness.

Participants will learn strategies to address the following common problems:

• Unrealized/smaller than expected cost savings

• Unsuccessful/slower than expected knowledge transfer

• Production delays

• Missed deadlines

• Work that has to be redone

• Mismatched expectations

• Miscommunication and misinterpretation

• More time managing the relationship than the client can afford

• Backlash against outsourcing ("We told you so") among the client’s employees

Training Topics Include:

• Differences between direct and indirect communicators

• Differences in management styles: the need to micromanage

• How to conduct more effective meetings and conference calls

• How to speed up knowledge transfer

• How to find out about problems before it’s “too late”

Since 1998, Craig Storti has worked with scores of North American and European clients (Chase, SunTrust, Merck, NIKE, Target, Best Buy) and Indian vendors (Infosys, TCS, Wipro, Cognizant) to bridge the cultural gap and maximize productivity in the offshore relationship.