Working with Indians: Bridging the US/India Cultural Divide

Some of the most common—and most costly—problems of offshore ventures are caused by cultural differences between U.S. clients and offshore Indian partners and service providers. In this workshop Craig Storti—author of Speaking of India: Bridging the Communication Gap When Working with Indians (Revised edition, 2015)—identifies the most common cultural flashpoints in the India/US offshore model and offers "fixes" to minimize start-up problems and maximize effectiveness.

Participants will learn strategies to address the following common problems:
  • Unrealized/smaller than expected cost savings
  • Unsuccessful/slower than expected knowledge transfer
  • Production delays
  • Missed deadlines
  • Work that has to be redone
  • Mismatched expectations
  • Miscommunication and misinterpretation
  • More time managing the relationship than the client can afford
  • Backlash against offshoring ("We told you so") among the client's employees

Training topics include:
  • Differences between direct and indirect communicators
  • Differences in management styles: the need to micromanage
  • How to conduct more effective meetings and conference calls
  • How to speed up knowledge transfer
  • How to identify and fix problems before it's "too late"
Since 1998, Craig Storti has worked with scores of US clients (Chase, SunTrust, NIKE, Target, Best Buy) and Indian vendors (Infosys, TCS, Wipro, Cognizant) to bridge the cultural gap and maximize productivity in the offshore relationship.
Email Craig Storti for more information about this workshop.
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